Flux 週度業績回顧 · Executive Weekly Review
對比基準 Comparison: May 24–30 (最近完整週 latest full week) vs May 17–23 (前一完整週 prior week) · 產品線層級 product-line level · 目前部分週 current partial: May 31–Jun 3 (partial)
英國 UK
▲ +55.6%
營收 Sales: £7,770 → £12,090
TACOS: 33.9% → 29.0%
銷量 Units: 321 → 511
德國 DE
▲ +38.0%
營收 Sales: €8,646 → €11,933
TACOS: 38.6% → 25.6%
銷量 Units: 278 → 381
美國 US
▼ -54.6%
營收 Sales: $647 → $294
TACOS: 35.3% → 72.7%
銷量 Units: 25 → 16
加拿大 CA
▼ -32.9%
營收 Sales: CA$1,056 → CA$709
TACOS: 24.0% → 36.7%
銷量 Units: 31 → 28
澳洲 AU
▼ -3.3%
營收 Sales: A$1,195 → A$1,155
TACOS: 38.4% → 33.5%
銷量 Units: 44 → 45
重點 Key takeaway: 歐洲為成長引擎 — 英國 +55.6%、德國 +38.0%，且兩地 TACOS 同步下降（效率提升）。北美偏弱：美國 −54.6%、加拿大 −32.9%、澳洲 −3.3%，絕對金額較小。
Europe is the growth engine — UK +55.6% & DE +38.0% with TACOS falling (efficiency up). North America soft (US −54.6%, CA −32.9%, AU −3.3%) on small absolute volumes.
英國 UK — 產品線週度對比 Product-level WoW
| 產品線 Product line | May 17–23 |
May 24–30 | 營收變化 Δ Sales |
銷量 Units | TACOS |
| ICECUBE AVENTO Polarized Sports Sun |
£4,177 |
£6,423 |
▲ +53.8% |
125→184 |
35.6→32.5 (-3.1pt) |
| ICECUBE Sportech Polarized Sports S |
£2,114 |
£2,978 |
▲ +40.9% |
83→115 |
37.3→31.9 (-5.4pt) |
| 80Days Adjustable Eyeglass Strap: N |
£784 |
£1,598 |
▲ +103.8% |
85→170 |
22.6→16.0 (-6.6pt) |
| ICECUBE Verano Polarized Sports Sun |
£300 |
£510 |
▲ +70.0% |
10→17 |
34.0→24.7 (-9.3pt) |
| ICECUBE DYNAMIC Polarized Sports Su |
£69 |
£242 |
▲ +250.0% |
2→7 |
10.9→9.7 (-1.2pt) |
| 80Days Pilot Sunglasses |
£160 |
£160 |
▲ +0.0% |
8→8 |
14.1→12.5 (-1.6pt) |
| 80Days Adjustable Eyeglass Strap: W |
£36 |
£55 |
▲ +55.3% |
4→6 |
38.8→47.7 (+8.9pt) |
| ICECUBE VENTURA High-Performance Su |
£0 |
£50 |
▲ 新增 new |
0→1 |
None→9.1 |
| 80Days Women’s Oval Sunglasses |
£0 |
£39 |
▲ 新增 new |
0→2 |
None→9.1 |
| ICECUBE Laso-17 Polarized Sunglasse |
£34 |
£34 |
▲ +0.0% |
1→1 |
10.8→9.1 (-1.7pt) |
| ICECUBE JET II NEO PC Polarized Spo |
£70 |
£0 |
▼ -100.0% |
2→0 |
— |
| ICECUBE Sprint Sports Performance S |
£25 |
£0 |
▼ -100.0% |
1→0 |
— |
| 80Days Round Sunglasses |
£0 |
£0 |
— — |
0→0 |
— |
| 合計 Total |
£7,770 |
£12,090 |
▲ +55.6% |
321→511 |
33.9%→29.0% |
德國 DE — 產品線週度對比 Product-level WoW
| 產品線 Product line | May 17–23 |
May 24–30 | 營收變化 Δ Sales |
銷量 Units | TACOS |
| ICECUBE AVENTO Polarisierte Sport-S |
€6,536 |
€9,089 |
▲ +39.1% |
174→256 |
32.7→24.0 (-8.7pt) |
| ICECUBE Sportech Sonnenbrille für D |
€920 |
€1,240 |
▲ +34.8% |
24→31 |
80.9→43.9 (-37.0pt) |
| 80Days Verstellbares Brillenband au |
€551 |
€594 |
▲ +7.8% |
57→63 |
21.9→14.1 (-7.8pt) |
| ICECUBE Verano Polarisierte Sport-S |
€426 |
€426 |
▲ +0.0% |
12→12 |
45.9→41.1 (-4.8pt) |
| 80Days Pilotenbrille |
€175 |
€198 |
▲ +13.0% |
7→8 |
50.0→16.1 (-33.9pt) |
| Icecube JET II Neo Sport-Sonnenbril |
€0 |
€150 |
▲ 新增 new |
0→3 |
None→4.0 |
| ICECUBE Herren Sonnenbrille L Gr. L |
€0 |
€80 |
▲ 新增 new |
0→2 |
None→4.0 |
| ICECUBE VENTURA Hochleistungs-Sonne |
€0 |
€60 |
▲ 新增 new |
0→1 |
None→16.8 |
| 80Days Eckige Sonnenbrille |
€0 |
€50 |
▲ 新增 new |
0→2 |
None→4.0 |
| 80Days Damen Oval Sonnenbrille |
€0 |
€25 |
▲ 新增 new |
0→1 |
None→4.0 |
| 80Days Verstellbares Brillenband |
€37 |
€22 |
▼ -41.3% |
4→2 |
97.8→56.3 (-41.5pt) |
| 合計 Total |
€8,646 |
€11,933 |
▲ +38.0% |
278→381 |
38.6%→25.6% |
美國 US — 產品線週度對比 Product-level WoW
| 產品線 Product line | May 17–23 |
May 24–30 | 營收變化 Δ Sales |
銷量 Units | TACOS |
| Flux Avento Polarized Sports Sungla |
$404 |
$135 |
▼ -66.6% |
9→3 |
28.5→71.5 (+43.0pt) |
| 80Days Adjustable Eyeglass Strap: N |
$80 |
$88 |
▲ +10.0% |
9→10 |
24.2→51.4 (+27.2pt) |
| Flux Sportech Polarized Sports Sung |
$102 |
$41 |
▼ -60.0% |
5→2 |
77.9→133.7 (+55.8pt) |
| Flux Dynamic Polarized Sports Sungl |
$0 |
$30 |
▲ 新增 new |
0→1 |
None→44.9 |
| Flux Soleado Polarized Sunglasses f |
$60 |
$0 |
▼ -100.0% |
2→0 |
— |
| 80Days Adjustable Eyeglass Strap: W |
$0 |
$0 |
— — |
0→0 |
— |
| 合計 Total |
$647 |
$294 |
▼ -54.6% |
25→16 |
35.3%→72.7% |
加拿大 CA — 產品線週度對比 Product-level WoW
| 產品線 Product line | May 17–23 |
May 24–30 | 營收變化 Δ Sales |
銷量 Units | TACOS |
| Adjustable Eyeglass Strap – Nylon R |
CA$199 |
CA$217 |
▲ +8.8% |
16→18 |
7.1→10.9 (+3.8pt) |
| Flux Verano Polarized Sunglasses fo |
CA$108 |
CA$216 |
▲ +100.0% |
2→4 |
49.2→34.9 (-14.3pt) |
| Flux AVENTO Polarized Sunglasses fo |
CA$476 |
CA$178 |
▼ -62.5% |
8→3 |
22.3→44.2 (+21.9pt) |
| Flux BOWRIDER Active LifestylesSung |
CA$0 |
CA$49 |
▲ 新增 new |
0→1 |
None→18.8 |
| 80Days Women’s Geometric Sunglasses |
CA$34 |
CA$34 |
▲ +0.0% |
1→1 |
43.9→76.1 (+32.2pt) |
| 80Days Adjustable Eyeglass Strap: W |
CA$0 |
CA$14 |
▲ 新增 new |
0→1 |
None→14.4 |
| Flux Dynamic Polarized Sunglasses f |
CA$60 |
CA$0 |
▼ -100.0% |
1→0 |
— |
| Flux SPORTECH Polarized Sunglasses |
CA$119 |
CA$0 |
▼ -100.0% |
2→0 |
— |
| Flux LANTAKA Polarized Sunglasses f |
CA$60 |
CA$0 |
▼ -100.0% |
1→0 |
— |
| 80Days Square Sunglasses |
CA$0 |
CA$0 |
— — |
0→0 |
— |
| 合計 Total |
CA$1,056 |
CA$709 |
▼ -32.9% |
31→28 |
24.0%→36.7% |
澳洲 AU — 產品線週度對比 Product-level WoW
| 產品線 Product line | May 17–23 |
May 24–30 | 營收變化 Δ Sales |
銷量 Units | TACOS |
| 80Days Adjustable Eyeglass Strap: N |
A$479 |
A$518 |
▲ +8.1% |
32→34 |
23.1→19.6 (-3.5pt) |
| Flux AVENTO Polarized Sports Sungla |
A$387 |
A$322 |
▼ -16.7% |
6→5 |
52.1→55.0 (+2.9pt) |
| Flux BOWRIDER Active LifestylesSung |
A$100 |
A$250 |
▲ +150.0% |
2→5 |
51.9→26.5 (-25.4pt) |
| Flux SPORTECH Sunglasses for Men an |
A$129 |
A$64 |
▼ -50.0% |
2→1 |
46.4→37.0 (-9.4pt) |
| Flux Unisex Polarized No Slip Outdo |
A$100 |
A$0 |
▼ -100.0% |
2→0 |
— |
| 80Days Adjustable Eyeglass Strap: W |
A$0 |
A$0 |
— — |
0→0 |
— |
| 合計 Total |
A$1,195 |
A$1,155 |
▼ -3.3% |
44→45 |
38.4%→33.5% |