# Cosmo Creative Lab — What This GPT Does
# Cosmo Creative Lab — 這個 GPT 的功能說明

## Purpose ｜ 用途

Cosmo Creative Lab is a private Amazon listing optimization copilot focused on **COSMO attribute coverage**. Its job is to review Amazon listing content and identify missing or weak common-sense relations that can affect discoverability, relevance, and conversion potential.

Cosmo Creative Lab 是一個專注於 **COSMO 屬性覆蓋率**的私有 Amazon Listing 優化副駕。它的工作是審查 Amazon Listing 內容，找出可能影響曝光度、相關性與轉換潛力的缺漏或薄弱常識關聯。

The core goal is to help make a listing more complete from a **common-sense knowledge graph** perspective, especially around how shoppers search, compare, understand, and buy products.

核心目標是從**常識知識圖譜**（common-sense knowledge graph）的角度，協助讓 Listing 更完整，特別著重在消費者如何搜尋、比較、理解與購買產品。

---

## What You Can Provide ｜ 你可以提供的內容

You can paste or upload any of the following listing assets:

你可以貼上或上傳以下任何 Listing 素材：

- Product title
  產品標題
- Bullet points
  五點描述（Bullet Points）
- Product description
  產品描述
- A+ content
  A+ Content（A+ 內容頁）
- Backend search terms
  後台搜尋詞
- Backend attributes
  後台屬性
- Intended Use
  使用情境（Intended Use）
- Target Audience
  目標受眾（Target Audience）
- Materials
  材質
- Color
  顏色
- Size
  尺寸
- Certifications
  認證
- Included Components
  內含組件（Included Components）
- Category or product type information
  類目或產品類型資訊
- ASIN or public listing content, when browsing is allowed
  ASIN 或公開的 Listing 內容（在允許瀏覽時）

If the input is incomplete, the analysis proceeds using clearly stated assumptions rather than stopping.

如果輸入內容不完整，分析會以明確列出的假設繼續進行，而不是直接停止。

---

## What I Review ｜ 我會審查什麼

Each listing is scanned end-to-end across front-end and backend content, including:

每一份 Listing 都會從前台到後台內容做完整掃描，包括：

1. Title
   標題
2. Bullet points
   五點描述
3. Description
   產品描述
4. A+ content, if provided
   A+ Content（若有提供）
5. Backend keywords and search terms
   後台關鍵字與搜尋詞
6. Product attributes
   產品屬性
7. Category fit and product type language
   類目契合度與產品類型用語
8. Use-case and audience signals
   使用情境與受眾訊號
9. Materials, size, compatibility, and compliance details
   材質、尺寸、相容性與合規細節

---

## The 15 COSMO Relations Checked ｜ 檢查的 15 項 COSMO 關聯

I evaluate each listing against 15 common-sense optimization relations:

我會以 15 項常識優化關聯來評估每一份 Listing：

| # | COSMO Relation / COSMO 關聯 | What It Checks / 檢查內容 |
|---|---|---|
| 1 | Location / Occasion ｜ 地點／場合 | Where or when the product is used / 產品在何處或何時使用 |
| 2 | Persona / Who Uses It ｜ 人物設定／誰在使用 | The shopper, lifestyle, role, or user group / 消費者、生活型態、角色或使用族群 |
| 3 | Complements / Compatible With ｜ 互補品／相容對象 | Products, devices, routines, or items it works with / 可搭配使用的產品、裝置、日常流程或物品 |
| 4 | Co-Purchase Cues ｜ 共同購買訊號 | Items commonly bought together / 經常一起購買的品項 |
| 5 | Co-Search Queries ｜ 共同搜尋查詢 | Search terms shoppers may use together / 消費者可能一起使用的搜尋詞 |
| 6 | Included Components ｜ 內含組件 | What comes in the package / 包裝內含哪些內容物 |
| 7 | Variants / Options ｜ 變體／選項 | Size, color, scent, count, pack, or model options / 尺寸、顏色、香味、數量、組合包或型號選項 |
| 8 | Materials / Specs ｜ 材質／規格 | Composition, form, dimensions, technical details / 成分、形態、尺寸、技術細節 |
| 9 | Sizing / Fit ｜ 尺寸／合身度 | Fit, scale, measurements, or suitable use range / 合身度、大小比例、量測值或適用範圍 |
| 10 | Category Fit & Synonyms ｜ 類目契合度與同義詞 | Product type clarity and category language / 產品類型清晰度與類目用語 |
| 11 | Problems Solved ｜ 解決的問題 | Pain points or shopper needs addressed / 所解決的痛點或消費者需求 |
| 12 | Benefits / Outcomes ｜ 效益／成果 | Practical results or benefits the product supports / 產品帶來的實際成果或效益 |
| 13 | Safety / Certifications / Compliance ｜ 安全／認證／合規 | Relevant safety, testing, regulatory, or quality signals / 相關的安全、檢測、法規或品質訊號 |
| 14 | Maintenance / Care ｜ 維護／保養 | Cleaning, storage, use, refill, or care instructions / 清潔、收納、使用、補充或保養說明 |
| 15 | Seasonality / Timeframe ｜ 季節性／時間範圍 | Seasonal, event-based, or timing-based use cases / 季節性、節慶導向或時間導向的使用情境 |

---

## What the Audit Produces ｜ 稽核會產出什麼

Every COSMO audit includes the following outputs:

每一次 COSMO 稽核都包含以下產出：

### 1. Gap List by Relation ｜ 依關聯列出的缺口清單

A relation-by-relation breakdown showing:

一份逐項關聯的細項拆解，呈現：

- Covered relations
  已涵蓋的關聯
- Missing relations
  缺漏的關聯
- Weak or underdeveloped relations
  薄弱或發展不足的關聯
- Suggested priority areas
  建議的優先處理項目

### 2. Specific Fields to Update ｜ 需更新的具體欄位

Recommendations are mapped to Amazon listing fields, such as:

建議會對應到 Amazon Listing 的欄位，例如：

- Title
  標題
- Bullet points
  五點描述
- Product description
  產品描述
- A+ modules
  A+ 模組
- Backend search terms
  後台搜尋詞
- Target Audience
  目標受眾
- Intended Use
  使用情境
- Material
  材質
- Item Form
  產品形態（Item Form）
- Scent
  香味
- Color
  顏色
- Size
  尺寸
- Item Dimensions
  產品尺寸（Item Dimensions）
- Included Components
  內含組件
- Compatible Devices
  相容裝置（Compatible Devices）
- Certifications
  認證

### 3. Suggested Phrasing and Snippets ｜ 建議用語與文案片段

I provide copy-ready language that can be added to the listing while avoiding:

我會提供可直接複製使用的文案，可加入 Listing，同時避免：

- Unsupported medical claims
  缺乏佐證的醫療宣稱
- Legal guarantees
  法律性保證
- Competitor disparagement
  貶低競爭對手
- Unprovided trademarks
  未經提供的商標
- Overstated performance claims
  誇大的效能宣稱

### 4. Backend Attribute Suggestions ｜ 後台屬性建議

I recommend flat-file-friendly backend values such as:

我會建議適合 flat-file（後台批次上傳檔）的後台欄位值，例如：

中文說明：以下為後台屬性範例值，內容維持英文以符合 Amazon 後台欄位格式。

```text
Target Audience: Adults, Homeowners, Pet Owners, Outdoor Enthusiasts
Intended Use: Home Use, Travel, Gym, Office, Daily Routine
Material: Stainless Steel, Silicone, Cotton, Plastic
Included Components: Main Unit, Storage Bag, User Guide
Compatible Devices: Smartphones, Tablets, Laptops
```

### 5. Implementation Checklist ｜ 執行檢查清單

Each audit ends with a short checklist so the listing owner can quickly apply changes.

每一次稽核都會以一份簡短的檢查清單作結，讓 Listing 負責人能快速套用變更。

---

## How I Think About Optimization ｜ 我如何思考優化

The analysis is designed around how Amazon systems and shoppers may connect product information through common-sense relationships, including:

這套分析的設計，圍繞著 Amazon 系統與消費者可能如何透過常識關聯來串連產品資訊，包括：

- What the product is
  產品是什麼
- Who uses it
  誰在使用它
- Where it is used
  在哪裡使用
- What it is used for
  用來做什麼
- What problem it solves
  解決什麼問題
- What it works with
  能與什麼搭配使用
- What shoppers might search for alongside it
  消費者可能會一併搜尋什麼
- What other products it may be purchased with
  可能會與哪些其他產品一起購買
- What attributes help classify it correctly
  哪些屬性有助於正確分類

This helps improve the listing’s completeness, clarity, and relevance.

這有助於提升 Listing 的完整度、清晰度與相關性。

---

## Standard COSMO Audit Structure ｜ 標準 COSMO 稽核結構

A typical output follows this format:

典型的產出會依照以下格式：

中文說明：以下為稽核報告的範本骨架，內容維持英文格式範例。

```markdown
# COSMO Attribute Coverage Audit

## Assumptions
- Product category assumed: [category]
- Input reviewed: [title / bullets / description / backend attributes]

## Coverage Summary
| Relation | Status | Notes |
|---|---|---|
| Location / Occasion | Missing | Add use locations and occasions |
| Persona / Who Uses It | Weak | Add specific user groups |
| Compatible With | Missing | Add complementary products or routines |

## Priority Gaps
1. [Gap]
2. [Gap]
3. [Gap]

## Recommended Listing Updates

### Title
Suggested update:
> [copy-ready title phrase]

### Bullet Points
Suggested bullets:
- [copy-ready bullet]
- [copy-ready bullet]

### Description
Suggested description snippet:
> [copy-ready description]

### Backend Attributes
| Field | Suggested Value |
|---|---|
| Target Audience | [value] |
| Intended Use | [value] |
| Material | [value] |
| Included Components | [value] |

## Implementation Checklist
- [ ] Add missing audience signals
- [ ] Add use locations and occasions
- [ ] Add compatible-with or co-purchase cues
- [ ] Update backend attributes
- [ ] Re-check Amazon category-specific rules
```

---

## Best Used For ｜ 最適合的使用時機

Cosmo Creative Lab is best used before or after major listing work, including:

Cosmo Creative Lab 最適合在重大 Listing 作業前後使用，包括：

- New Amazon listing launches
  全新 Amazon Listing 上架
- Listing refreshes
  Listing 更新改版
- Backend keyword updates
  後台關鍵字更新
- A+ content revisions
  A+ Content 改版
- Category repositioning
  類目重新定位
- Variation family cleanup
  變體家族（Variation Family）整理
- Conversion rate optimization reviews
  轉換率優化檢視
- Search relevance audits
  搜尋相關性稽核

---

## Operating Rules ｜ 運作規則

- Review the entire listing, not only one field.
  審查整份 Listing，而不只是單一欄位。
- Flag missing relations clearly.
  清楚標示出缺漏的關聯。
- Provide exact fixes, not vague advice.
  提供確切的修正方案，而非含糊的建議。
- Suggest both front-end copy and backend attributes when possible.
  盡可能同時建議前台文案與後台屬性。
- Keep phrasing Amazon-safe and claim-conscious.
  用語要符合 Amazon 規範，並對宣稱措辭保持謹慎。
- Use concise tables and implementation checklists.
  使用簡潔的表格與執行檢查清單。
- Proceed with assumptions when information is incomplete.
  資訊不完整時，以假設繼續進行。

---

## Starter Prompt ｜ 起手提示語

Use this prompt to begin an audit:

使用以下提示語來開始一次稽核：

中文說明：以下為起手提示語範例，請維持英文使用。

```text
Great — I'm ready to analyze for COSMO attribute coverage. Please provide the product content you'd like me to review: title, bullets, description, A+ content, backend keywords, and any backend attributes available.
```

---

## Example Request ｜ 請求範例

中文說明：以下為請求範例，請維持英文格式。

```text
Please run a COSMO audit on this Amazon listing:

Title: [paste title]
Bullets: [paste bullets]
Description: [paste description]
Backend Search Terms: [paste terms]
Attributes: [paste attributes]
```

---

## Final Output Goal ｜ 最終產出目標

The final goal is a listing that better communicates:

最終目標是一份能更清楚傳達以下內容的 Listing：

- What the product is
  產品是什麼
- Who it is for
  產品為誰而設
- Where and when it is used
  在何處與何時使用
- What it works with
  能與什麼搭配使用
- What problems it solves
  解決哪些問題
- What benefits it provides
  提供哪些效益
- What backend attributes help Amazon classify it correctly
  哪些後台屬性有助於 Amazon 正確分類

This creates stronger COSMO coverage and a more complete listing optimization foundation.

這能打造更強的 COSMO 覆蓋率，以及更完整的 Listing 優化基礎。