Total SD Campaigns
21
12 enabled · 8 archived
Mar–Apr Spend
$0.00
0 imp
Mar–Apr Sales
$0.00
attribution
⚪ Sleepers
12
enabled · 0 imp
Default Bid
$0.25
probably too low
Daily Budget
$1.00
$13/day total
診斷：13 個 SD campaigns 都是 enabled / Delivering 狀態，但 Mar-Apr 期間花費 $0、曝光 0。
根本原因：Ad group default bid = $0.25，眼鏡類目 SD CPC 通常 $0.50–$1.50 → 出價低於市場底價，Amazon 不發貨。
建議：把 enabled campaigns 的 ad group bid 拉到 $0.65 試 1 週；無起色再加到 $0.95。Budget $1/day 維持不動，限制風險。
根本原因：Ad group default bid = $0.25，眼鏡類目 SD CPC 通常 $0.50–$1.50 → 出價低於市場底價，Amazon 不發貨。
建議：把 enabled campaigns 的 ad group bid 拉到 $0.65 試 1 週；無起色再加到 $0.95。Budget $1/day 維持不動，限制風險。
🎯 Competitor Conquest
| Campaign | Bid | Budget | Imp. | Clicks | Spend | Sales | ACOS | 狀態 |
|---|---|---|---|---|---|---|---|---|
| Spring_Updates_Competitor_v3 162043335318098 |
$0.25 | $1.00 | 0 | 0 | $0.00 | $0.00 | — | No imp |
| Spring_Updates_Competitor_v5 281031003869387 |
$0.25 | $1.00 | 0 | 0 | $0.00 | $0.00 | — | No imp |
| Spring_Updates_Competitor_v4 141813770134785 |
$0.25 | $1.00 | 0 | 0 | $0.00 | $0.00 | — | No imp |
| Spring_Updates_Competitor 16658110203302 |
$0.25 | $1.00 | 0 | 0 | $0.00 | $0.00 | — | No imp |
🔁 Views Retargeting (30d)
| Campaign | Bid | Budget | Imp. | Clicks | Spend | Sales | ACOS | 狀態 |
|---|---|---|---|---|---|---|---|---|
| Spring_Updates_Views30d_v5 92622392107265 |
$0.25 | $1.00 | 0 | 0 | $0.00 | $0.00 | — | No imp |
| Spring_Updates_Views30d_v4 207943297846427 |
$0.25 | $1.00 | 0 | 0 | $0.00 | $0.00 | — | No imp |
📂 Category / Product
| Campaign | Bid | Budget | Imp. | Clicks | Spend | Sales | ACOS | 狀態 |
|---|---|---|---|---|---|---|---|---|
| Spring_Updates_CategoryProd_v5 2193320542178 |
$0.25 | $1.00 | 0 | 0 | $0.00 | $0.00 | — | No imp |
| Spring_Updates_CategoryProd_v4 107276866661169 |
$0.25 | $1.00 | 0 | 0 | $0.00 | $0.00 | — | No imp |
👥 Lookalike (Similar)
| Campaign | Bid | Budget | Imp. | Clicks | Spend | Sales | ACOS | 狀態 |
|---|---|---|---|---|---|---|---|---|
| Summer_Outdoor_Similar_v5 281384218628335 |
$0.25 | $1.00 | 0 | 0 | $0.00 | $0.00 | — | No imp |
| Summer_Outdoor_Similar_v4 127111997463301 |
$0.25 | $1.00 | 0 | 0 | $0.00 | $0.00 | — | No imp |
🔁 Views Retargeting (90d)
| Campaign | Bid | Budget | Imp. | Clicks | Spend | Sales | ACOS | 狀態 |
|---|---|---|---|---|---|---|---|---|
| Summer_Outdoor_Views90d_v5 21163146326905 |
$0.25 | $1.00 | 0 | 0 | $0.00 | $0.00 | — | No imp |
| Summer_Outdoor_Views90d_v4 186673247942380 |
$0.25 | $1.00 | 0 | 0 | $0.00 | $0.00 | — | No imp |
🗄️ Archived Campaigns
| Campaign | Budget | State |
|---|---|---|
| Spring_Updates_Views30d_20260417_1901_v3 | $1.00 | archived |
| Spring_Updates_CategoryProd_20260417_1901_v3 | $1.00 | archived |
| Summer_Outdoor_Similar_20260417_1901_v3 | $1.00 | archived |
| Summer_Outdoor_Views90d_20260417_1901_v3 | $1.00 | archived |
| Spring_Updates_Views30d_20260417_1901 | $1.00 | archived |
| Spring_Updates_CategoryProd_20260417_1901 | $1.00 | archived |
| Summer_Outdoor_Similar_20260417_1901 | $1.00 | archived |
| Summer_Outdoor_Views90d_20260417_1901 | $1.00 | archived |